If you’ve seen flashy ads claiming you can win brand-new gadgets or home products for 90% off on DealDash, you might be wondering — is DealDash a scam? Let’s break it down in simple terms.
What Is DealDash?
DealDash is an online “penny auction” site where people bid on items like electronics, beauty products, and home goods. It was launched in 2009 and claims to help users buy brand-name products for a fraction of the retail price. The items usually come from excess or overstock inventory purchased from manufacturers.
In theory, it sounds exciting — you buy a pack of bids, join an auction, and could win an iPad for a few dollars. But there’s a big catch in how it really works.
How Dealdash.com Works
To join any auction, you first have to buy bids, which usually cost between 12 and 65 cents each. Every time you place a bid, the auction price goes up by one cent, and the countdown timer resets for a few seconds.
The last person to bid when the timer runs out wins the right to purchase the item at the final auction price. Everyone else loses their bids — meaning they lose real money unless they choose the “Buy It Now” option, which often costs the full retail price.
This system makes DealDash feel more like a game of chance than a traditional shopping site. It’s thrilling for some, but many end up losing much more than they expected.
Is DealDash a Scam or Legit?
Technically, DealDash is not a scam. It’s a real company that delivers real products to winners. The platform is legal and transparent about its process. However, many people still feel misled by how the system works.
Consumer advocates often compare penny auctions like DealDash to gambling because most users lose money. Only a small percentage actually win items at a discount. Reddit threads and review sites are filled with frustrated users calling it a “scam” because they spent hundreds of dollars without winning anything.
For example, one Reddit user wrote:
“It’s a scam, yes. The more commercials you see for something, the less you should trust it.”
Another said:
“Scam. Don’t ever give them money.”
These reactions come from real experiences — not because DealDash is fake, but because the odds are stacked against the average user.


Who Owns DealDash?
DealDash was founded by William Wolfram, a Finnish entrepreneur, in 2009. The company still operates legitimately, but its business model continues to face criticism for being too close to online gambling.
Final Verdict
DealDash is a legitimate but risky penny auction site. It’s not a scam in the legal sense, but it’s easy to lose money if you don’t fully understand how the bidding works. If you love competition and are willing to take a chance, it might be fun. But if you’re looking for guaranteed deals, you’re better off shopping directly from trusted retailers.
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